Thinking Cap LMS Pricing

The right choice depends on the rhythm of your training cycle:

• Seat-Based (Constant Presence): Best for internal employees who touch the system throughout the year—onboarding in Q1, safety in Q2, and reviews in Q4. Securing a permanent seat is the most economical way to provide 365-day access.
• Hybrid MAU (The Revolving Door): Best for high-turnover groups. If you train 500 people in the Spring and a different 500 in the Fall, you only need capacity for 500 at a time. The monthly reset ensures you don't pay for the Spring staff once they've left.
• Pure MAU (The Episodic Visitor): Best for "one-and-done" learners, like public certification. If a user logs in once to take an exam and doesn't return for three years, you shouldn't pay for them to occupy a seat for the other 11 months of the year.

It comes down to Predictability vs. Total Elasticity:

• Pick Hybrid if you have a "Known Minimum." By committing to an annual baseline, you secure a much lower "Additional User" rate. It is the "wholesale" version of activity-based pricing.
• Pick Pure if your audience is unpredictable. At higher tiers, Pure MAU has a $0.00 annual baseline. If nobody logs in during August, you pay nothing. You trade a slightly higher per-user rate for the safety of only paying for actual pulses.

If the system has to "work" for a user during a calendar month, they are active. This includes:

• System Access: Any authenticated login.
• Learning Activity: Starting, resuming, or completing any course, assessment, or survey.
• Administrative Actions: Being marked as "Attended" for an instructor-led session or any change in enrollment status.
• Platform Engagement: Interacting with resources, downloading media, or receiving automated system notifications.

Note: A user is only counted once per month regardless of how many actions they perform.

A seat is a reserved spot on the bench. Once you activate a user, they "own" that spot for the remainder of your contract year. This trades "usage-counting" for "access-certainty," ensuring your core team always has 365-day access without monthly fluctuations.

To provide the level of mentorship we promise, we focus on partnerships at the 250 (MAU) or 500 (Seat) level and above. We don't use chatbots; we provide human experts who know your project by name. To sustain that high-touch model, we maintain these enterprise minimums.

Organizations switch to our Partnership Model because they are tired of being "just another ticket." People pick Thinking Cap for Integrity (no hidden fees), Technical Accuracy (reporting you can trust), and Direct Access (a dedicated Canadian mentorship team that stays with you for years).

No. We fold onboarding, branding, and technical setup into the license. We also don't "gate" features—you don't have to pay extra for essential tools like E-commerce, Certification, or the Reporting engine. You get the whole toolbox on day one.

It means your budget is protected from "scope creep." If you hire a new Admin and they need training, or if you have a complex reporting question, we don't send you an invoice. Unlimited support, ongoing mentorship, and all system upgrades are included.

Because if a vendor hides their price, they are usually waiting to see how much they can charge you based on the size of your logo. We provide rates upfront to start our relationship on a foundation of Integrity. We want long-term partners, not one-time transactions.

Absolutely. Our "Partnership Model" refers to our service philosophy, not our system's capacity. We provide the infrastructure of a global giant—high-availability AWS hosting and SOC 2 Type II security—supporting 200,000+ learners for highly regulated government and financial institutions.

Yes. We support Enterprise SSO (SAML/OAuth) and our robust API allows for automated user syncing with platforms like Workday, ADP, or Salesforce. We ensure your data flows seamlessly without manual entry.

You do. Always. We don't hold data hostage. If you ever choose to move to a different platform, we provide tools to export your user records and completions. We want you to stay because of our service, not because you're trapped.

Yes. For registered charities and 501(c)(3) organizations, we offer specialized structures that account for unique funding cycles and volunteer audiences. Contact us for a tailored NPO quote.

We maintain a No-Lockout Policy. Your learners are never blocked. Overages are billed at the end of the month (MAU) or year (Seat) at your pre-agreed "Additional" rate. No penalties, just transparent scaling.

Yes. A three-year commitment earns a fixed 8% discount on base licensing. We also provide Price Protection: your renewal rate is capped at a maximum 5% increase, protecting your budget from "bait and switch" price hikes.